E2024-G152

The Birthplace of Keumho Asiana Group

Narrative

Keumho Asiana Group is a large Korean conglomerate, best known for Keumho Tire and Asiana Airlines. The company was first founded after Korea's liberation from colonial rule in 1945 by Park In-chon (1901-1984) as a taxi service based out of the Geumnam-ro area, which grew to include bus and coach services by the 1950s. Over the next decades, the company grew through vertical integration, establishing Kumho Tire and expanding into aviation, construction, logistics, IT, culture, and tourism.